INSIGHT INCOLOR ANTI-YELLOW Hair Shampoo, 900ml
INSIGHT INCOLOR Anti-Yellow Shampoo
Keep blonde, highlighted, and grey hair bright and luminous with this toning shampoo designed to soften and neutralize unwanted yellow tones—so your colour stays fresh, cool, and radiant.
What It Does
Gently reduces unwanted yellow undertones in light and grey hair.
Benefits
Specially created for light natural, colour-treated, or highlighted hair. Cleanses delicately, enhances shine in blonde tones, and helps protect against unwanted yellowing and dullness—keeping hair looking luminous.
How to Use
Apply to wet hair and massage in, focusing more on areas where brassiness is most visible. Leave on for 2–3 minutes, then rinse thoroughly.
Size
900 ml
Active Extracts
- Organic Chamomile Extract: soothing.
- Organic Honey Extract: moisturizing, antioxidant action.
- Organic Lemon Extract: refreshing, deep cleansing.
INSIGHT Professional: Our Clean-Formula Principles
INSIGHT PROFESSIONAL creates products by following key healthy-lifestyle principles. Discover what we use—and what we intentionally leave out.
No SLS or SLES
All of our shampoos are formulated without SLS or SLES (Sodium Lauryl Sulfate and Sodium Laureth Sulfate), which are harsh cleansing agents that may irritate the skin. Instead, we chose a milder surfactant derived from coconut: Sodium Coceth Sulfate. Using a more skin-friendly cleansing base helps support scalp comfort and maintain the scalp’s physiological balance over time.
No Petrolatum
Petrolatum (Paraffinum liquidum – Petrolatum) is a purified petroleum-derived ingredient that can coat hair and skin with a film that prevents them from “breathing” and receiving sufficient oxygen. We decided to replace it with naturally derived ingredients that deliver similar performance while being more skin-friendly and better aligned with well-being.
Skin and hair should be able to do the most natural thing—breathe.
No Silicones
Silicones are inorganic polymers derived from silicon and produced through chemical synthesis. While they can instantly soften hair and add shine by forming a coating on the hair fiber, over time they may negatively impact hair structure. They can also prevent active ingredients from penetrating the hair by sealing the cuticle scales. That’s why we don’t include them in our formulas.
No Parabens
Parabens are preservatives that have sparked ongoing debate. Whether they are harmful or harmless, necessary or unnecessary—scientists have not provided a definitive final answer. While waiting for complete clarity, we chose to use a safer preservation system.
No Added Colorants or Allergens
We use only non-allergenic fragrance components, ensuring our products remain gentle—even on the most sensitive skin. No INSIGHT product contains synthetic colorants.
Plant-Based and Organic Extracts
The key active ingredients in our products come from certified organic farms. These extracts work together with complexes of naturally derived oils and butters that smooth and nourish the hair. By choosing organic ingredients, you support your well-being, help protect the health of those involved in production, and contribute to caring for our planet.
100% Made in Italy
We proudly highlight that all our hands-on expertise, from the very beginning to today, has been developed exclusively in Italy. We ensure product quality from the laboratory to delivery in more than 20 countries worldwide—an expression of uniqueness, excellence, and style.
Loyalty program: 7% back on ALL non-discounted products!
It’s very simple:
- No registration required.
- Points are converted into euros and can be used toward your next purchase.
- The coupon can also be used on discounted items.
- We’ll send the coupon code by email
You can find more information here.
INSIGHT INCOLOR Anti-Yellow Shampoo
Keep blonde, highlighted, and grey hair bright and luminous with this toning shampoo designed to soften and neutralize unwanted yellow tones—so your colour stays fresh, cool, and radiant.
What It Does
Gently reduces unwanted yellow undertones in light and grey hair.
Benefits
Specially created for light natural, colour-treated, or highlighted hair. Cleanses delicately, enhances shine in blonde tones, and helps protect against unwanted yellowing and dullness—keeping hair looking luminous.
How to Use
Apply to wet hair and massage in, focusing more on areas where brassiness is most visible. Leave on for 2–3 minutes, then rinse thoroughly.
Size
900 ml
Active Extracts
- Organic Chamomile Extract: soothing.
- Organic Honey Extract: moisturizing, antioxidant action.
- Organic Lemon Extract: refreshing, deep cleansing.
INSIGHT Professional: Our Clean-Formula Principles
INSIGHT PROFESSIONAL creates products by following key healthy-lifestyle principles. Discover what we use—and what we intentionally leave out.
No SLS or SLES
All of our shampoos are formulated without SLS or SLES (Sodium Lauryl Sulfate and Sodium Laureth Sulfate), which are harsh cleansing agents that may irritate the skin. Instead, we chose a milder surfactant derived from coconut: Sodium Coceth Sulfate. Using a more skin-friendly cleansing base helps support scalp comfort and maintain the scalp’s physiological balance over time.
No Petrolatum
Petrolatum (Paraffinum liquidum – Petrolatum) is a purified petroleum-derived ingredient that can coat hair and skin with a film that prevents them from “breathing” and receiving sufficient oxygen. We decided to replace it with naturally derived ingredients that deliver similar performance while being more skin-friendly and better aligned with well-being.
Skin and hair should be able to do the most natural thing—breathe.
No Silicones
Silicones are inorganic polymers derived from silicon and produced through chemical synthesis. While they can instantly soften hair and add shine by forming a coating on the hair fiber, over time they may negatively impact hair structure. They can also prevent active ingredients from penetrating the hair by sealing the cuticle scales. That’s why we don’t include them in our formulas.
No Parabens
Parabens are preservatives that have sparked ongoing debate. Whether they are harmful or harmless, necessary or unnecessary—scientists have not provided a definitive final answer. While waiting for complete clarity, we chose to use a safer preservation system.
No Added Colorants or Allergens
We use only non-allergenic fragrance components, ensuring our products remain gentle—even on the most sensitive skin. No INSIGHT product contains synthetic colorants.
Plant-Based and Organic Extracts
The key active ingredients in our products come from certified organic farms. These extracts work together with complexes of naturally derived oils and butters that smooth and nourish the hair. By choosing organic ingredients, you support your well-being, help protect the health of those involved in production, and contribute to caring for our planet.
100% Made in Italy
We proudly highlight that all our hands-on expertise, from the very beginning to today, has been developed exclusively in Italy. We ensure product quality from the laboratory to delivery in more than 20 countries worldwide—an expression of uniqueness, excellence, and style.