SELECTIVE NOW SET UP INSTANT VOLUMIZING SHAMPOO Spray Dry Shampoo, 200 ml
Instant Volume, Fresh Hair—Now
From the SELECTIVE PROFESSIONAL creation laboratories comes NOW NEXT GENERATION—a styling and hold line designed for those who love expressing their look, whether bold or classic.
About the NOW NEXT GENERATION Line
NOW NEXT GENERATION products deliver impeccable quality, making it incredibly easy to create your style.
The line is designed to enhance, control, and perfect the final result—without compromising hair.
Each product is unique: when it meets different hair types, it adapts accordingly.
Thanks to the exclusive COLOR SHIELD technology, NOW NEXT GENERATION products help give hair a healthier look, elasticity, softness, and shine.
The key element of COLOR SHIELD technology is a unique brown seaweed extract, which helps protect hair from external aggressors and the damaging effects of premature aging.
Instant Volumizing Dry Shampoo
Dry hair shampoo. Ideal for a quick, effortless refresh. Absorbs excess sebum and odours, leaving hair feeling fresh and clean.
Benefits
- Hair instantly feels soft and voluminous—like it’s just been washed.
- Easy and simple to use. Delivers fast results with a more natural, volume-boosting finish.
- Like a real shampoo—without water. Restores shine and a freshly washed feel, with no residue and no wet-hair effect.
Active Ingredients
RICE STARCH: enriched with essential fatty acids, proteins, and mineral salts to help hair look shinier and more revitalised. Rice starch supports an anti-ageing effect, giving hair renewed energy and a refreshed appearance. It also offers refreshing, oil-absorbing properties without compromising hair’s moisture balance.
VITAMIN E: provides important antioxidant and moisturising properties, helping protect hair from negative external factors.
How to Use
Shake well before use. Spray from 15–20 cm away, focusing on the roots. Wait a few seconds, allow to dry, then brush through the hair.
NOW BEAUTY Concept
+ POWDER VOL: for creating texture and volume.
+ MATT STYLE: for a modern look.
+ FAST CREATE: for an especially bold and glossy look.
Size
200 ml
Loyalty program: 7% back on ALL non-discounted products!
It’s very simple:
- No registration required.
- Points are converted into euros and can be used toward your next purchase.
- The coupon can also be used on discounted items.
- We’ll send the coupon code by email
You can find more information here.
Instant Volume, Fresh Hair—Now
From the SELECTIVE PROFESSIONAL creation laboratories comes NOW NEXT GENERATION—a styling and hold line designed for those who love expressing their look, whether bold or classic.
About the NOW NEXT GENERATION Line
NOW NEXT GENERATION products deliver impeccable quality, making it incredibly easy to create your style.
The line is designed to enhance, control, and perfect the final result—without compromising hair.
Each product is unique: when it meets different hair types, it adapts accordingly.
Thanks to the exclusive COLOR SHIELD technology, NOW NEXT GENERATION products help give hair a healthier look, elasticity, softness, and shine.
The key element of COLOR SHIELD technology is a unique brown seaweed extract, which helps protect hair from external aggressors and the damaging effects of premature aging.
Instant Volumizing Dry Shampoo
Dry hair shampoo. Ideal for a quick, effortless refresh. Absorbs excess sebum and odours, leaving hair feeling fresh and clean.
Benefits
- Hair instantly feels soft and voluminous—like it’s just been washed.
- Easy and simple to use. Delivers fast results with a more natural, volume-boosting finish.
- Like a real shampoo—without water. Restores shine and a freshly washed feel, with no residue and no wet-hair effect.
Active Ingredients
RICE STARCH: enriched with essential fatty acids, proteins, and mineral salts to help hair look shinier and more revitalised. Rice starch supports an anti-ageing effect, giving hair renewed energy and a refreshed appearance. It also offers refreshing, oil-absorbing properties without compromising hair’s moisture balance.
VITAMIN E: provides important antioxidant and moisturising properties, helping protect hair from negative external factors.
How to Use
Shake well before use. Spray from 15–20 cm away, focusing on the roots. Wait a few seconds, allow to dry, then brush through the hair.
NOW BEAUTY Concept
+ POWDER VOL: for creating texture and volume.
+ MATT STYLE: for a modern look.
+ FAST CREATE: for an especially bold and glossy look.
Size
200 ml
